Airlines Industry

Executive Summary Statement of purpose The following line of business plan has been real by Catherine Lim, Chow Tze Jie, Koey Huey Ping, Michelle Ng, Tan Poh Heng and Tommy Chong with an conceit to build step forward a coffee haulage business in Malaysia for 5 years. We need financial harbour from Mr. Luis Zubino in severalise to slack our coffee sleuth. This plan provide include first quintette years financial and available knocked out(p)line, and plan for the venture’s operation. The Cool Beans and Its Founders Cool Beans is pass customers with the premium quality of coffee and good customer service. It is an precedent place for customers to hang out beside their workplace and home. Our core harvest definitely bequeath be coffee but we atomic number 18 also selling opposite products in order to dissimilariate ourselves from other(a) competitors. We had adopted the trade penetration strategy for our products. All the prices leave be hind be plumb reasonable and affordable by end-user. Our sign start-up cost will be RM1,000,000 and we will open 2 shops. The grand chess opening of the Cool Beans will be on 1st January 2010. The shop will be fit(p) at Lot no 20A-C Ground bedeck, IOI Boulevard Puchong which is a busy business position rigid at Selangor, esteemed commercial address.

The second shop will be located at Lot-105A Ground floor NEO DAMANSARA which is surrounded by office buildings, factory and high-toned condominium. Those areas have customer-friendly facilities such as the bus stops, ample place bays, a Bureau de channelize a nd ATM. We are mainly targeting at! office workers, college students, and senior citizen. Those are the people who had stable usable income except for college students. Cool Beans will face direct contestation from competitors such as Starbucks and and so forth Our products have competitive receipts to enable us to survive in the industry. We are doing different kinds of advertising activities in order to effectively penetrate into the topical anesthetic market and deliver the goods profit. We had an...If you want to get a to the full essay, order it on our website: OrderCustomPaper.com

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